Designing products that will users love
I'm enjoying solving gnarly UX problems just as much as designing delightful interfaces
A few examples of how I combine research, design, and systems thinking to bring value to users and businesses.

Business needs
Nisville Festival needed a website redesign to address an outdated design, lack of visual hierarchy, and a confusing user experience.
The poor online presence was contributing to high drop-off rates and potentially losing interested visitors to more user-friendly festivals.
This redesign aimed to attract more festival-goers, driving higher attendance and ultimately boosting the festival's total revenue.
Results
40% increase in user engagement

Info
Explore the user-centered thought that went into designing and building the site you are currently navigating.